I'm not picking on Ford but the tone of the ad can be applied to info on all trucks

Let's don't argue the exact numbers, just the tone of the advertisement. Ford is running a towing advertisement for their new F-350 Superduty. Praising their new towing in dash gismo that helps them control trailer brakes. It shows an F-350 with a trailer of 19,500# in a mountain pass coming to a safe stop in front of a road work crew. I am sure the big new 350 is all it should be. That is not the question.

It has always been my understanding that the advertised capacity of any towing truck (Dodge, Ford, GM, etc.) (GCVW) was weight of truck, trailer and all cargo. Most 2500/3500/250/350 trucks now have about 10ton GCVWs.

Ford in their ad states in a human voice the trailer the 350 is towing is 19,500#s. What gives?

My truck at www.GoRowan.com/2004ram

 

I stopped listening to what advertizers say years ago.

 

I hear what you are saying but the public needs to know the truth. I am aware that these new trucks can haul a bunch. If Ford's ad causes a truck owner to truly load and pull this type of load and causes severe loss of life then what? Maybe we have been interperating truck specs in-correctly?